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Priome — Prioritizing Wellness, One Moment at a Time.

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About

Priome is a modern wellness and lifestyle brand committed to redefining the way we approach personal well-being, balance, and sustainable living. Rooted in simplicity and intentionality, Priome creates premium, nature-aligned solutions designed to support the mind, body, and soul in today’s fast-paced world.

Our mission is to empower individuals to live more mindfully by integrating wellness into their everyday routines—through clean, purposeful products, calming environments, and holistic experiences. From self-care rituals to ambient living essentials, we aim to foster harmony, clarity, and rejuvenation with every touchpoint.

UX ResearchUX DesignDesign System

Engagement

Bayfi Studio

Type

Startup

Category

Lifestyle Wellness

Funding

Series D

Valuation

$2.5M+

Problem

Modern lifestyles are increasingly overwhelmed by stress, imbalance, and overexposure to synthetic, fast-paced living. Many wellness products on the market prioritize trends over substance, offering generalized solutions that fail to address the unique needs of individuals. As a result, people struggle to maintain consistent, meaningful self-care routines that genuinely improve their quality of life.

Additionally, the wellness industry often lacks transparency, sustainability, and personalization. Mass-produced goods, unclear ingredient sourcing, and a one-size-fits-all approach leave consumers disconnected from the very practices meant to support their well-being. What’s needed is a mindful, intentional approach that reconnects people to their inner balance—through natural, purpose-driven products and immersive experiences that promote long-term harmony and wellness.

Challenges

Creating truly personalized and sustainable wellness solutions presents unique challenges. Individual health needs vary widely, but the industry often relies on generic products and broad lifestyle advice, limiting effectiveness. Transparency in sourcing, formulation integrity, and ingredient safety are also areas where many brands fall short—eroding consumer trust.

Moreover, scaling wellness solutions while maintaining quality, sustainability, and personalization is a complex task. Natural resources, ethical production, and eco-friendly packaging require careful investment and planning. Education and awareness are equally essential—many consumers lack access to credible guidance on how to build and maintain meaningful self-care practices. Without intentional design, transparency, and trust, wellness risks becoming a commodity rather than a catalyst for lasting well-being.

Our Solutions

Priome blends nature-inspired design, behavioral science, and wellness innovation to deliver personalized lifestyle solutions that foster balance and long-term well-being. Our ecosystem includes thoughtfully crafted products, guided self-care rituals, and ambient tools designed to enhance mental clarity, physical vitality, and emotional resilience.

By combining sustainable materials with smart, human-centered design, Priome makes holistic wellness accessible to people everywhere. We prioritize transparency, ethical sourcing, and mindful manufacturing—ensuring each experience supports both personal and planetary health. Through strategic collaborations with wellness experts, artisans, and researchers, Priome brings purposeful innovation to the heart of modern living.

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Sketch

The design process at Priome begins with conceptual sketches—early visual explorations that bring our wellness philosophy to life. These sketches map out the flow of rituals, product interactions, and sensory touchpoints within a holistic lifestyle experience. Starting with raw, hand-drawn ideas allows us to experiment with layout, explore emotional resonance, and identify user needs before transitioning into refined digital design.

Sketching is essential for shaping intentional, human-centered wellness solutions. It enables designers to explore form, function, and feeling—visualizing how users will interact with calming environments, natural materials, and mindful routines. This phase is key to problem-solving, aligning with our brand values, and building a foundation of simplicity, harmony, and purpose across every Priome experience.

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Wireframe

Wireframing lays the structural foundation for the Priome experience—defining layout, navigation, and key interaction points across our digital or physical ecosystem. This step ensures our wellness platform is intuitive, calming, and purposefully designed to support mindful living, personalized rituals, and easy access to self-care resources.

Through multiple iterations, we refine the user flow to align clarity with comfort. By focusing on content hierarchy, emotional engagement, and user-centered features, wireframes help translate our brand’s philosophy into a seamless experience. These blueprints guide both design and development teams, ensuring every transition—from wireframe to prototype to final product—is rooted in intention, simplicity, and well-being.

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Style Guide

A strong visual identity is essential for cultivating trust, emotional connection, and brand recognition. The Priome style guide establishes a harmonious design language—encompassing natural color palettes, calming typography, refined iconography, and minimal UI elements. The use of earthy, soft tones and clean, spacious layouts creates a serene and intentional experience that reflects our wellness philosophy.

Beyond visual appeal, the style guide ensures consistency across digital platforms, physical packaging, and in-person experiences. It also outlines design principles for accessibility, sensory clarity, and user-centered navigation. This consistency reinforces Priome’s commitment to thoughtful design, enhances usability, and deepens the sense of balance and mindfulness at every brand touchpoint.

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Visual Output

The final phase transforms conceptual ideas and structural planning into a high-fidelity, fully realized experience. The visual output brings to life Priome’s calming aesthetic—integrating intentional interactions, personalized wellness journeys, and immersive self-care tools. Every element is crafted for clarity, emotional resonance, and effortless engagement, allowing users to naturally flow through moments of reflection, renewal, and balance.

Subtle animations, thoughtful transitions, and responsive UI elements enhance the sensory experience, making each interaction feel intuitive and purposeful. The interface’s minimalist, nature-inspired design reflects Priome’s philosophy of mindful living. Through carefully curated visuals and seamless functionality, Priome delivers a serene, meaningful, and transformative wellness experience—online and offline.

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Bayzid Islam

FOUNDER & CEO@bayfi

I’m a full-time Frontend Developer and Designer at TabLess. My days are filled with bringing digital ideas to life. But the story doesn’t end there. On Fiverr, I’ve earned the title of Top-Rated Seller, crafting logos, brand identities, and websites that tell unique stories. Each project is a new chapter, and I love helping brands find their visual voice.

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